In an industry projected to reach $9.7 billion by 2030, understanding consumer behaviour is paramount. Hill + Knowlton, a leading global PR firm, recognized the need for a robust and efficient research method to inform their client’s Cold and Flu remedy...
Many researchers worry about: Finding engaged participants Participants not being in a controlled environment Whether participants are paying attention In other words, getting high-quality data out the other end of their study. In this webinar, Andrew...
“Am I going to be successful taking research online. Are you sure it won’t be too technically difficult? I’m not a computer scientists and I don’t want to be!” — You, probably. I used to have the same problem. I wanted to take my research...
Good science needs properly powered studies. Ten years into the replication crisis, we know this more than ever. Behavioural science can’t progress while we have serious doubts about the generalisability of our findings. We know part of the...