GorillaTM

Structure your experiment flow, visually

  • Seamlessly transition your participants from survey
    to task and back
  • Configure randomisation, counterbalancing and branching
  • Launch your experiments fast
Start Building
For Free or Talk to an expert
Infographic showing participants in an Gorilla Experiment Tree, resulting in collected data

Making good science easy for 30,000+ researchers at 1,000+ Universities

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Experiment Builder In 90 Seconds

  • Design your experiment protocol visually
  • Easily configure branching, randomisation and counterbalancing
  • Wide range of recruitment options

Intuitive Interface

Design your experiment flow visually in Gorilla's Experiment Tree

Map your experimental designs in Gorilla's easy-to-use interface. You simply drag and drop to connect your surveys and tasks.

  • Drag and drop to connect your surveys, tasks, games and shopping experiences
  • Easily manage complex within-subject, between-subject and longitudinal designs
  • Configure your randomisation and counterbalancing visually
Infographic showing gorilla experiment builder tool and experiment nodes in a randomised between-participant study.

Participant Recruitment

Collect data from large diverse samples - in hours, not months

  • Integrates with Prolific, CloudResearch, Sona Systems and other recruitment platforms
  • Create a link to share via email or social media
  • Collect data easily from participants in the lab
Infographic demonstrating recruiting large samples of participants, with clear indication of recruitment process, and email notifications on completion.
Photo of Dr Suzanna Forwood

I launched a study, went to lunch and came back to 400 participant responses

"Gorilla opens up a wide range of behavioural tasks including randomised trials and reaction time behaviour. It is easy to set up a task for participants to complete at home over the internet, so I can use it to collect useful behavioural data from participants across the UK. I launched a study recently, went to lunch and came back to 400 participant responses."

Dr Suzanna Forwood

Senior Lecturer, Anglia Ruskin University

Meet your experiment building blocks

Mix, match and reuse ready-built blocks of functionality to suit your research question.

So you have all the flexibility you need to turn your experimental designs into working experiments.

Branch

Branch participants based on survey responses or their performance in tasks

Randomiser

Assign participants to conditions of your task at random

Order

Randomise the order of tasks and questionnaires for your within-subjects design

Repeat

Specify a section of your experiment you wish your participants to repeat

Lobby

Group participants who are going to take part in your study together

Counterbalance

Assign different stimuli sets to each participant

Delay

Force a break in your experiment or training study and send email prompts to restart

Switch

Allow participants to switch between two tasks, two surveys, or a task and a survey

Allocator

Randomly allocate participants to different branches, with attrition sensitivity

Quota

Set a recruitment quota so you only collect the data you need

Tutorials

Add powerful experimental controls
in just a few clicks

Become a more efficient researcher, one 3-minute tutorial at a time

See All Experiment Builder Tutorials

Photo of Dr Rachel Theodore

The interface is clean and easy to use, even for really complex designs

"The interface for building experiments is very clean and easy to use, even for really complex designs (e.g. counterbalancing, different components, branching based on performance in a given task, redirecting back to Prolific). I can't say enough good things about their support documentation for researchers; it's quite lovely"

Dr Rachel Theodore

Associate Professor, University of Connecticut

Open Science

Over 1,000 classic tasks ready for you to use

Clone ready-made samples to get started in seconds

See All Samples

Data Output

Get beautifully structured data that's easy to work with

  • Easily load your data into Excel, SPSS, R or your stats package of choice
  • Well-structured CSV data output
  • Download your data in long form or short form
Infographic demonstrating how raw data output of Gorilla is easy to analyse, aggregate and graph

Academic Support

Our team of Gorilla experts are academics
just like you

On-demand support

Our friendly, qualified support team respond rapidly - usually the same day!

Access a library of webinars and step-by-step documentation

Browse All Documentation
Photo of Camilla Nord — MRC CBU

I constructed a full experiment in a week

"I was able to construct a full experiment in about a week with no issues at all – I was delighted!"

Camilla Nord — MRC CBU

University of Cambridge

Mixed Methods Research

Explore Gorilla's full range of academic research tools

Designed for the way your work unfolds

Gorilla gives labs, departments and research teams the power to address their research questions at scale

Easy Collaboration

Move your work forward quickly - with tools that make it easy to share your work for review, delegate experiment admin, and create shared libraries of pre-approved resources

Version Control

Explore new ideas with confidence, knowing your work saves automatically. You can't break it or lose your work. And you can make changes quickly - even after you've lanched your study

Code Editor

Want to add your own code without managing a whole server? Gorilla is a no-code experiment builder, but those who prefer the option can easily add scripts to extend the tools

Your All In One Platform For Academic Research

Tools to make good science easy for students, researchers and supervisors

Teachers

One Tool For All Your Teaching

  • Help your students collect publishable data independently - without getting bogged down in code
  • Teach all your research methods with one intuitive platform - with tools designed for teaching
  • Make experimental psychology fun and accessible

Read about using Gorilla for teaching

Photo of Dr Daniel Richardson

A Much Richer Learning Experience

"What we've managed to do with Gorilla is give students the tools and templates to make their own experiments, with minimal supervision. Students can go out and test a hypothesis via social media. Results flood in from all over the world, and they're creating this incredible range of studies. It's a much richer learning experience."

Dr Daniel Richardson

Senior Lecturer, UCL

No compromises on ethics, privacy, security or compliance

Gorilla is approved by 300+ universities worldwide

Hosted in the EU

Penetration Tested

Two-factor Authentication (2FA)

Conformant with WCAG 2.1 Level AA. VPAT available.

Fully GDPR and BPS (The British Psychological Society) compliant

Easy application to your Internal Review Board (IRB) or Ethics Committee

Get Started For Free

Shortcut the weeks and months to collect high-quality data. Get on-demand support to build, preview and pre-test your experiment with our free plan.

Choose from dozens of sample tasks to clone and customise for replication. Access free, 5-minute tutorials and a library of bite-size resources.

When you’re satisfied you can measure what you want to measure, choose from academia-friendly pricing tiers, to host and start collecting data.

With group savings - great for labs and departments.

Get Started For Free or Get a demo

Making Good Science Easy For 30,000+ Academic Researchers

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