by Clare | Jun 1, 2023 | BeOnline, Business, Online Research, Prolific
📔The task In their research, Rutledge and his team build computational models that explain how humans learn and make decisions. This research poses the questions: how do people make decisions? And what determines the emotions we feel when we...
by Clare | May 25, 2023 | Behaviour Research Methods, Experiment Design, Gorilla Experiment Builder, Gorilla Games Builder, Gorilla Shop Builder, Gorilla Tools, Insights
Expanding possibilities in Cognitive and Social Sciences Research In the past decade, the cognitive and behavioural sciences have experienced a significant shift from conducting in-person lab testing to running traditional lab studies online....
by Jo Evershed | May 17, 2023 | Behaviour Research Methods, Experiment Design, Gorilla Experiment Builder, Gorilla Games Builder, Gorilla Shop Builder, Gorilla Tools, Insights
The COVID pandemic marked a step change in appetite for Online Behavioural Research. Not only did online methods become mainstream, but also many new possibilities emerged due to largescale investment in the sector. Researchers can now go far...
by Clare | Mar 28, 2023 | Business, Online Research, Prolific
In late January 2023, I attended the pilot Curiosity Incubator hosted by Bridget Gildea, Visiting Scholar at the Intellectual Forum, Jesus College, Cambridge. Bridget’s big idea is to create an “Accelerator for Good” where innovation is coupled...
by Clare | Feb 28, 2023 | Business, Online Research, Prolific
Color, and the perception of certain colors, plays a huge role in business. Corporations spend billions of dollars each year choosing the right colors for their logos, marketing, and store design. The goal? To entice or influence customers to buy their...
by Jo Evershed | Jan 9, 2023 | Experiment Design, Tools
Gorilla is an experiment design tool, not just a task building or questionnaire tool. This is one of the biggest differences between it and other tools available for hosting online experiments. The Experiment Builder tools allow you to creatively...