Gorilla in industry

Commercial Showcase

Below are a series of videos from projects that we’ve been involved with demonstrating the wide variety of tasks that can be built in Gorilla.

We’re sharing them here to give you a flavour, but if you’d like to find out more about what’s possible, please book a demo and we can have a more detailed conversation about how we can support your research needs.

UI/UX Research

Simulate a series of webpages and measure how participants navigate them
Test and optimise messaging by measuring how many participants click a particular button
Optimise prices by identifying which features are most important

Navigation Research

Go beyond surveys and measure a participant's navigation through a space
Customise locations and paths
Offer choices and prompts to measure and understand decision making

Consumer Research

Build a customised shop with your own products and prices
Add labels, adverts, swaps and promotions
Analyse your participants' purchases to gain insights into consumer behaviour

Hidden Information Decision Making

Hide areas of interest and measure what your participants choose to reveal
Constrain participants with a budget to force them to prioritise
Investigate which pieces of information inform your participants' choices

Multiplayer

Allow participants to interact in real time and synchronise their responses between them
Enable your participants to communicate directly with text and video chat
Measure how your participants interact and how their actions affect each other

Trail Making

Allow your participants to create a trail between two waypoints
Capture the sequence that they create
Investigate how your participants navigate a space or connect different concepts